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DIABETES LIFE COACH ACQUIRES THRIVE365


 The Only Patented Nutritional Scoring Platform for Type 2 Diabetes 

LOUISVILLE, KY, August 14th, 2019 Diabetes Life Coach, a Louisville, KY based healthcare technology company recently acquired Thrive365 (originally developed by Kraft Foods) from XLerateHealth (XLH) and other investors. Thrive365 is the only patented Type 2 Diabetes focused nutritional scoring platform proven to positively affect behavior change and improve the lives of people living with Type 2 Diabetes. 

Thrive365 was an XLH portfolio company. XLH, an award-winning healthcare accelerator headquartered in Louisville, KY, worked with Thrive365 from 2016 until the acquisition to help develop a market use case, as well as its care management strategy – ultimately introducing Thrive365 to Diabetes Life Coach. 

According to the American Diabetes Association, Diabetes costs America $372 billion annually. An estimated 1 in 11 people have Type 2 Diabetes and nearly 1 in 3 people have Pre-Diabetes. This chronic disease is an epidemic. 

 “Successfully managing Diabetes is greatly impacted by the management of one’s nutrition, and Thrive365 is the ‘ultimate user-friendly shortcut’ so you can stop worrying about calculating your daily nutritional intake and just start enjoying your meals again. We’re excited about the opportunity to bring this innovative and impactful solution to people living with Type 2 Diabetes,” said Kirk Howell, Founder and CEO of Diabetes Life Coach. 

 Dr. Richard Black, lead inventor of Thrive365, former Chief Nutrition Officer of Kraft Foods, Mondelez International and PepsiCo said, “I am so grateful that Diabetes Life Coach is bringing Thrive365 to people dealing with Type 2 Diabetes. Knowing how it helped people in our clinical study, and how easy it was for them to use, I am really looking forward to seeing it now help millions of people.” As a result of the acquisition of Thrive365 Dr. Black has joined the Advisory Board of Diabetes Life Coach. 

The Thrive365 platform will include a mobile app and web portal. By providing a few key facts about yourself, you will instantly receive a Thrive365 daily target score broken down into three meals and a snack. Thrive365’s patented algorithm scores all foods, including common recipe ingredients, grocery store items, and menu items from national chain restaurants enabling an individual to easily eat to their targeted Thrive365 score. The platform will also provide recommended meal plans based on your individual Thrive365 daily target score, and these meal plans are consistent with the nutrition guidelines of the American Diabetes Association. This simple tool has been proven in a clinical study to improve overall nutrition and lower blood glucose levels. Individuals who used the Thrive365 platform reported increased levels of energy and productivity. 

Diabetes Life Coach will be launching Thrive365 with health systems, payers, employers and wellness companies later this year. This platform will also be offered directly to consumers. 

Diabetes Life Coach is a Louisville, Kentucky based organization whose mission is to empower individuals with Type 2 Diabetes or Pre-Diabetes to take a more active role in the improvement of their own health by providing them with the right information, tools and support team to manage their disease, and live a happier and healthier life. 



 If you would like more information about this topic, please call Kim Howell, Cofounder and Chief Marketing Officer at (502) 640-2833 or email KimHowell@DiabetesLife.Coach or visit Diabetes Life Coach.